Main Contact: Karen Steele – Marketing and Partnerships Manager
Tel: 02920 683 604 / 07584 346 015

For immediate release: Thursday 20th May 2021

Calling all amateur photographers! Age Connects Cardiff & the Vale and Burns Pet Nutrition are urging you to grab your camera and capture those heart-warming and funny moments with your beloved pets. Submit your picture into our competition and be in with a chance to win an exclusive pet photography shoot courtesy of award-winning Photodrome and/or a Burns Pet Nutrition goodie bag.

Loyal pets make a positive contribution to our health and wellbeing and are a great source of comfort to older, isolated people experiencing loneliness.

This year, local charity Age Connects Cardiff & the Vale and the award-winning Burns Pet Nutrition have partnered together to tackle loneliness amongst older people living in our communities. Both organisations will work together to do the utmost to raise awareness of this issue and generate much-needed funds to support the local charity’s work.

The Amateur Pet Photography Competition is a fun way to start the partnership and with the expertise of Photodrome on-board, we are excited to announce this competition! The competition opens at 10am on Monday 24th May 2021 and all details can be found at

There will be 2 Categories of entrants:

  • Children (aged up to 17*) and Pet(s)
  • Adults (aged 18 and over*) and Pet(s)

*Age is applicable as of date of competition launch of 24th May 2021.

… and 2 Categories of photo entry

  • Pet pictured on its own
  • Pet pictured with family member(s)

The judges from Age Connects, Burns and Photodrome will select the top 4 entries from each of the 4 categories when the competition closes. The winning photos will need to combine the best technical excellence with the most amusing content and caption. The finalists will then be announced and the photos shared across social media for a public vote to decide the winners. The image with the most ‘likes’ as of the specified closing date will be deemed the winner. Entry to the competition is free.

On behalf of all three organisations involved, Karen Steele, Age Connects Marketing and Partnerships Manager explains: “Our charity is thrilled to have support from Burns Pet Nutrition and Photodrome to allow us to run this exciting and fun activity. Pets are an important part of our families and we hope members of the public will get involved and enter their pet pics! We also hope that running joint activities such as this will help raise awareness of the vital work our charity carries out to support vulnerable older people living in our communities.”

For further information, please visit

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Notes to the Editor:

Age Connects Cardiff and the Vale is the operating title of Age Concern Cardiff and the Vale of Glamorgan. Age Connects Cardiff and the Vale is an independent local charity that has been providing services for older people since 1974. A local and independently run charity, which reaches out to older people in the region, many of whom live alone, are physically frail and live below the poverty line.